Zoom Meetings Keep Attorneys Connected And Busy During Coronavirus Pandemic
Zoom video conferencing was a popular and useful tool for businesses to connect with clients and co-workers around the country or even the world. Then 2020 hit and the coronavirus pandemic came to America. Now, Zoom is a much-needed tool for businesses of all shapes and sizes. One of the groups that have become reliant on the video conferencing platform are attorneys, especially independent ones or those who work for small law firms. While the majority of people cannot wait for things to get back to normal, being forced to adapt and become more remotely available and efficient may help independent lawyers grow their business and improve in the upcoming years.
Traditionally, attorneys will market in their own areas for business as they look to meet with clients face to face and personally assist them in areas, they need legal expertise in. Now, with the changes forced by the coronavirus pandemic, lawyers are starting to expand their area of service to include their entire state and beyond, in situations where they can. Zoom has also changed the mindset of the client, who now no longer needs to only look for local legal assistance but rather, can focus on finding the most affordable and reliable legal service based on their needs.
This gives independent lawyers and legal professionals an advantage if they specialize in one area and offer more affordable rates than those of larger law firms and businesses that handle these matters.
Moving forward, it will be interesting to see how attorneys are able to adjust to the new ways of doing business. While it’s still unsure how long the pandemic will last, the effects of it from a business standpoint will be felt for years, in both a positive and negative way. Video conferencing services like Zoom and other digital services that assist legal professionals will continue to see an increase in use, even once the pandemic subsides as independent professionals are now able to aggressively go after clients in areas they never before considered going after.